Should product managers be great financiers in their work? Perhaps, the highest level and absolute knowledge are not required. However, this area should be a scheduled point on the way to the proficiency and effective product management. Continue reading “3 Meaningful Lessons From Finance for Product Managers”
Can the process of prioritizing a product backlog be easy and agreeable? I guess every product manager dreams about it. Continue reading “How to Make the Process of Prioritizing a Backlog Advantageous?”
Influencers are the people who do their best to promote products they love. They succeed thanks to their popularity and charisma. Sometimes an influencer can be the last chance for product success if other approaches and promotion channels do not work. Continue reading “How to Optimize Influencer Marketing for E-Commerce Product?”