Onboarding trends

All About SaaS Product Tour Trends: How to Onboard Like a Pro?

It seems like there is no ideal way to create a product tour. It is really contextual. When it comes to the onboarding experience, there’s no absolute right or wrong decisions. Continue reading “All About SaaS Product Tour Trends: How to Onboard Like a Pro?”

Communication between marketers and developers

Product Management

Developers vs Marketers: How Should PM Act to Balance Their Communication?

Is it always easy to find mutual understanding between developers and marketers? One of the objectives of a product manager is ensuring stable communication, transparency and mutual respect within the team. Continue reading “Developers vs Marketers: How Should PM Act to Balance Their Communication?”