Can the process of prioritizing a product backlog be easy and agreeable? I guess every product manager dreams about it. Continue reading “How to Make the Process of Prioritizing a Backlog Advantageous?”
Influencers are the people who do their best to promote products they love. They succeed thanks to their popularity and charisma. Sometimes an influencer can be the last chance for product success if other approaches and promotion channels do not work. Continue reading “How to Optimize Influencer Marketing for E-Commerce Product?”
Creating a roadmap is one of the main and strategic objectives of a product manager. Are there established rules and canons here? For sure. However, in many ways, this is quite an intimate process and each manager chooses his/her own way, specific visualization and the appropriate tools for managing the roadmap. Continue reading “One More Fresh View on Creating a Roadmap”
What to do if your first month in product management has begun? How to win the confidence of all team members and show that you are a motivated and important player? Continue reading “How to Survive During the First 30 days in Product Management?”
Product management involves the efforts of not only talented and strategic manages but the whole team. Continue reading “3 Things Prohibited for Product Managers”
Companies lose customers. And this is not the worst thing. The most terrible thing is that they do not know why this happens. Continue reading “3 Types of Churn Every Product Manager Should Recognize”
Clients often lie or tell what they think we want to hear. How to communicate with them? Continue reading “Discover the “Mom Test” For Your Product”
There is no insurance against failure. You may have an excellent high-productive team, a promising product, enough resources and time and smartest tools. However, it will not deprive you of the probability of failing at any stage in the life cycle of the product. Continue reading “Why Products Fail: 6 Typical Reasons”
Nobody wants to work with bad documentation. How to avoid common mistakes and make your docs sexy? Continue reading “How to Make Product Documents Sexy?”
Mastering product management skills requires permanent industry and professional insights, experience exchange, implementing own great projects and, of course, helpful examples from useful books and articles. Continue reading “How to Become a Great Product Manager? Short “Product Book” Overview”