In multinational companies, the level of efforts increases over time. It’s about different languages, countries and distribution areas, more product versions, agreements with departments, data sources and information control units.
In this situation, product managers need smart tools that they can incorporate into the management strategy to reduce the number of errors and delays.
What are the best tools?
Here’re some extracts from the article of Saleslayer that outline 5 great software of product information management that give strength to any large multinational company. Here they are:
ERP is Enterprise Resource Planning, the modular storage system for product and company data. This system is the heart of a company. Any useful and vital company’s content is concentrated here: logistic, product materials, planning, sales, accounting, etc.
Integrating this software usually involves a lot of effort, but it’s worth it as it will assure centralization and will make the development of other software faster and smoother.
DAM is Digital Assets Management.
The sum of text, image and video resources that a company uses throughout its life is enormous. And it’s important to keep in order all these product materials. The Digital Assets Management system assists to keep all files organized in a more reliable way than a handful of folders and hard drives. It makes it easy to quickly locate assets by means of precise search commands.
Product Information Management is a great solution, especially for a multinational network. PIM centralizes all product data from various sources inside a company and third parties.
It collects the information and enriches it by detecting omissions and errors in data fields and between different versions of a catalog.
Multinational companies need to prepare different catalogs, either in several languages or with content adapted to each market. Catalog Management System is right for these goals.
The tool is used to centralize catalog management in an omnichannel strategy and give the same information to all the internal departments, distributors and sales.
Product Lifecycle Management system demonstrates the whole plan and connects to all product information management tools.
It’s not just a product data management software – it’s a useful process that contemplates the entire life cycle of a product and checks the status of every phase.
PLM helps multinational companies to be up to date on the progress of each team and the goals and time-to-market of different catalogs.
Do you use these tools and platforms? What do you think about this top-5 set?